SAN FRANCISCO, CA -- (MARKET WIRE) -- 06/27/07 -- In light of the recent news reports of widespread honeybee deaths, the U.S. Forest Service's celebratory opening of a new pollinator exhibit at their National Information Center couldn't be more timely. The event, scheduled to take place at 9:00 a.m. today at the Forest Service National Information Center, is part of National Pollinator Week, designated as June 24-30 by the U.S. Senate and the U.S. Department of Agriculture, to publicize the importance of pollinators and wildflowers and to call on the public to take action to support pollinator health and abundance.

National Pollinator Week is being heralded across the United States and is coordinated by the North American Pollinator Protection Campaign (NAPPC), a partnership among over 120 organizations in the U.S., Canada, and Mexico including members as varied as the National Wildlife Federation, the U.S. Golf Association, and the Aveda Corporation. NAPPC works to promote awareness of the importance of pollinators -- the birds, bees, bats, butterflies, beetles, and other animals that enable the reproduction of over 75 percent of flowering plants and are responsible for as much as one-third of our food supply.

Forest Service Chief Abigail R. Kimbell will provide remarks at the Forest Service National Information Center opening. Chief Kimbell and Laurie Davies Adams, Executive Director of the Coevolution Institute which manages NAPPC, will preside over the opening ceremonies. The exhibit will remain for two years.

During and after the Information Center opening, the Forest Service will distribute learning materials created by NAPPC such as the Pollinator Action Poster and the Pollinator Garden Wheel. The Pollinator Garden Wheel is an engaging, colorful, and informational resource based on the recent National Academies NRC study on the status of pollinators and is aimed at generating on-the-ground results for pollinators.

National Pollinator Week is a project of the NAPPC and the Pollinator Partnership, which are managed by the non-profit Coevolution Institute (CoE). To join or to learn more, visit www.pollinator.org.

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Laurie Adams
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Kat McGuire
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