DDB Entertainment and Voyages-sncf.com Invite you on Second Life(R)!

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DDB Entertainment and Voyages-sncf.com Invite you on Second Life(R)!

By: PR Newswire

Jun. 28, 2007 10:27 PM

PARIS, June 28 /PRNewswire/ -- DDB Entertainment and the first travel agent Internet site in France, voyages-sncf.com, invite you to travel differently on Second Life(R).

To celebrate the launch of the new TGV East Line connecting Paris to Strasbourg in 2h20m and to Frankfurt or Stuttgart in 3h40m, DDB Entertainment has launched a party for its client Voyages-SNCF.com on Second Life: the TGV East European Launch Party will take place at the Acropolis Stadium (City of Acropolis--Acropolis Stadium) tonight, June 28. The lounge will then be open all through July on our island, Harmonia.

In this virtual space, the residents will be able to discover the first images of the East TGV line, filmed from the train and broadcast on giant screens. The images will be accompanied by a unique music mix by Francois et Michel Demaison, sound designer and sound engineer at DDB Paris.

On June 28, Second Lifers will party, dance and attend the premiere of the movie and DJ set. Many surprises and gifts will be handed out through the end of July.

DDB Entertainment developed the idea and organized this event. About Voyages-sncf.com

Voyages-sncf.com, is the first online travel agent in France with 9 million unique visitors per month in 2006. It allows visitors to purchase online train tickets, plane tickets, car rentals, vacation rentals, hotel rooms, passes to shows and exhibits with a large selection at competitive prices all year long and worldwide SNCF can offer discounted fares from 480 airlines, 76 000 hotels, and five car rental companies, http://www.voyages-sncf.com/

About Second Life

Second Life is an Internet-based virtual world. Developed by Linden Lab in 1999, a downloadable client program enables its users, called "Residents," to interact with each other through motional avatars, providing an advanced level of a social network service combined with general aspects of a metaverse. Residents can explore, meet other Residents, socialize, participate in individual and group activities, create and trade items and services from one another.

DDB Entertainment

CONTACT: France, Delphine Beer-Gabel of DDB Entertainment,
+33 1 53 32 64 23, or Samira Chakkaf Andalouci of Voyages-sncf.com,
+33 1 45 19 29 13

Web site: http:www.voyages-sncf.com

Published Jun. 28, 2007
Copyright © 2007 SYS-CON Media, Inc. — All Rights Reserved.
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About PR Newswire
Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.