SYS-CON MEDIA Authors: Elizabeth White, Liz McMillan, William Schmarzo, Yeshim Deniz, Jason Bloomberg

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Ferrari Driving School Takes on DUI: Not Herbie, but Lohan Fully Loaded?

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NEW YORK, NY -- (MARKET WIRE) -- 08/05/07 -- New York City-based Ferrari Driving School -- the largest driving school in the New York metropolitan area -- will be holding a "Paris, Nicole, Lindsay DUI Awareness Day" on August 17th.

The idea has received major media attention. Top entertainment website TMZ picked up the story late this afternoon, under the title "Paris, Nicole, Lindsay Driving Day." The article can be found here: www.tmz.com/2007/08/05/paris-nicole-lindsay-driving-day/

"Ferrari Driving School has trained thousands upon thousands of drivers -- both for passenger and commercial vehicles -- over the last four decades. We are dedicated to turning out safe drivers. Unfortunately, there has been a spate of young Hollywood starlets getting into trouble while driving. Because of this we will be holding a 'DUI Driver Awareness Day' on August 17th," said Michelangelo Pinto, the director of operations for the school.

In an interview with Chris Yandek of popular sports and entertainment website www.thesportsinterview.com, Pinto was dubious about some of the alleged driving antics ascribed to Lindsay Lohan -- things like driving in circles on a highway at high speed -- and wondered aloud if she was in Herbie, the magical car from Lohan's 2005 film, "Herbie Fully Loaded." He maintained though, that it was possible that she was "fully loaded." The link to the interview is www.thesportsinterview.com/lohanstory.html

"Paris Hilton went to jail, Nicole Richie is jail-bound and Lindsay Lohan is yet to have her day in court. DUI is very serious. People can be killed, lives can be ruined," Pinto emphasized. "As the largest driving school in New York, with 40 years in the business, we have a responsibility to the public to educate all drivers and perspective drivers, young and old, that DUI can be deadly. It can also send you to jail. Our driver awareness day is meant to save lives."

Ferrari Driving School, Inc.: Web Site www.ferraridrivingschool.com

CONTACT:
Ara E. Chekmayan
Tactical Public Relations
+1-212-794-8757
ara[email protected]

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