The i-Technology Media!
Register | Log in
   
 
.NET  ·  AJAX  ·  CLOUD  ·  ECLIPSE  ·  FLEX  ·  OPEN WEB  ·  iPHONE  ·  JAVA  ·  LINUX  ·  OPEN SOURCE  ·  ORACLE  ·  PBDJ  ·  SEARCH  ·  SILVERLIGHT  ·  SOA  ·  VIRTUALIZATION  ·  WEB 2.0  ·  WIRELESS  ·  XML
Comments
Drool, Britannia? Is the UK Failing the Cloud?
By Roger Strukhoff
Richard Davies wrote: The UK has a good crop of technology pioneers in cloud computing - for example ElasticHosts, FlexiScale, Flexiant, OnApp - and also some strong government initiatives such as G-Cloud. We will have to see whether this kind of technical leadership converts into swift mass-market adoption or not.
Jan. 8, 2012 11:38 AM EST
read more & respond »
Cloud Expo on Google News
Did you read today's front page stories & breaking news?

Cloud Expo & Virtualization 2011 West
Keynotes
Oracle
Opening Keynote | An Enterprise Cloud for Business-Critical Applications
Abiquo
Day 2 Keynote | The Enterprise Cloud Tightrope - Balancing for Success
Akamai
Day 3 Keynote | The DNA of an Enterprise Cloud
DIAMOND SPONSOR:
Oracle
Many Clouds, Many Choices'Cloud
PLATINUM PLUS SPONSORS:
Abiquo
Enterprise Cloud Best Practices - Town Hall - Join the discussion…
PLATINUM SPONSORS:
Intel
Progressing Toward the Federated, Automated and Client-Aware Cloud
New Relic
How to build an app with Twitter-like throughput
Rackspace
Computing in the Cloud Era
GOLD SPONSORS:
Gale Technologies
Practical Cloud Migration
IBM
Re-think IT. Re-inventing Business.
Intel/McAfee
Identity Driven Security in the Cloud
PerspecSys
Hackers Hackers Everywhere, Is My Public Cloud That Safe?
Red Hat
Unlock the Value of the Cloud
SHI
Mission Critical Applications and the Cloud - Myth or Reality?
SoftLayer
Not Your Grandpa's Cloud
Terremark
Integrating Enterprise Clouds
VMware
Upgrade to a vCloud
POWER PANELS:
Cloud Expo Silicon Valley: CTO Power Panel
Cloud Expo Silicon Valley: CEO Power Panel
Cloud Expo Silicon Valley: Cloud SuperStars Panel
Cloud Expo Silicon Valley: CloudNOW Panel
Click For 2010 West
Event Webcasts
Cloud Expo & Virtualization 2011 East
DIAMOND SPONSOR:
Dell
Dell & VMware Deliver the Enterprise Hybrid Cloud
PLATINUM PLUS SPONSORS:
Abiquo
Are Financial Services Organizations Risking Security by Avoiding Cloud Computing?
Oracle
From Consolidation to Enterprise Private PaaS
PLATINUM SPONSORS:
Intel
Driving the Transformation to Next Generation Cloud Data Centers
Rackspace
The Inevitability of an Open Cloud
GOLD SPONSORS:
CA Technologies
Follow YOUR path to Cloud Computing
Interxion
Who Keeps the Cloud in the Air?
Microsoft
Patterns for Cloud Computing
PerspecSys
War in the Clouds: Are you ready?
ServiceMesh
The Big Win: Stop Playing Small-Ball with Your Cloud Strategy
Terremark
Evaluating Enterprise Clouds
Xiotech
Cloud Storage: Myths and Realities
POWER PANELS:
Cloud Expo New York: CTO Power Panel
Cloud Expo New York: CEO Power Panel
Cloud Expo New York: CMO Power Panel
Cloud Expo New York: Wrap-Up Power Panel
Click For 2010 West
Event Webcasts
Live Google News by SYS-CON!
Top Three Links You Must Click On


AJAXWorld News Desk
Leveraging Google's AJAX and Custom Search Engine APIs
Finally, a search engine that caters specifically to technology buyers

By: RIA News Desk
Aug. 20, 2007 04:00 PM

"Ninety-three percent of technology purchases start with a search on the Internet, yet there has been no search engine that caters specifically to technology buyers," said Pascal Stolz, CEO of ITNetworks, as his company released ITSearchEngine, a high performance 'vertical search engine.'

"The transition from general to vertical searches has sparked a major shift in not only the way searchers find information, but also how companies allocate their advertising dollars," added Stolz.

ITSearchEngine, located at http://www.ITSearchEngine.com, leverages Google's AJAX and Custom Search Engine APIs, coupled with a unique search paradigm that enables users to quickly find highly relevant information with a single click.

"With one simple keyword search, ITSearchEngine helps IT decision makers find information about technology companies and the products and services they offer, along with related whitepapers, case studies, blogs, local news and other relevant documents," said Stoltz.

All-purpose search engines often fail to meet the discerning needs of specialty audiences, Stoltz argues, whereas with vertical focused engines, searchers get much more relevant content while advertisers get the exact audience they wish to reach. He continued:

"The transition from general to vertical searches has sparked a major shift in not only the way searchers find information, but also how companies allocate their advertising dollars. At first we saw the migration of advertising dollars from publications and newspapers to general search engines. Now we're seeing more companies buying keyword ads in industry specific search engines that allow them to get right in front of the buyers they're trying to attract."
Published Aug. 20, 2007— Reads 15,618
Copyright © 2007 SYS-CON Media, Inc. — All Rights Reserved.
Syndicated stories and blog feeds, all rights reserved by the author.
About RIA News Desk
Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to RIA@sys-con.com to share your product and company news coverage with AJAXWorld readers.

Add Your Feedback

In order to post a comment you need to be registered and logged in.

Register | Sign-in

Reader Feedback: Page 1 of 1

Subscribe to the World's Most Powerful Newsletters
Subscribe to Our Rss Feeds & Get Your SYS-CON News Live!
Click to Add our RSS Feeds to the Service of Your Choice:
Google Reader or Homepage Add to My Yahoo! Subscribe with Bloglines Subscribe in NewsGator Online
myFeedster Add to My AOL Subscribe in Rojo Add 'Hugg' to Newsburst from CNET News.com Kinja Digest View Additional SYS-CON Feeds
Publish Your Article! Please send it to editorial(at)sys-con.com!

Advertise on this site! Contact advertising(at)sys-con.com! 201 802-3021

SYS-CON Featured Whitepapers

ADS BY GOOGLE

Breaking Java News
Plexmar Resources Inc.: Proposed Financing
Portable Rack Scales from Alliance Scale have Pedestal Mounted Weight Indicators
PRBA-The Rechargeable Battery Association Hails Enactment of FAA Reauthorization
Ridgeview Medical Center Selects Allscripts EHR and Community Record to Create Regional HIE
Mid-Atlantic Telerad to Distribute CoActiv EXAM-PACS®, EXAM-VAULT® Archiving, Full Range of Products
Harris Corporation Unveils MomentumTM, a Complete DMR-based Solution
MoSys Demonstrates Bandwidth Engine IC Interoperability with LSI SerDes
Retail Logistics Leader Selects Quintiq
Pfizer, Hormel Foods and Bill Wohl (former Chief Communications Officer for HP and SAP) Join Global Industry Gathering to Discuss Crisis Communications in the Age of Social Media
Bond No. 9's Central Park West

ADVERTISE   |   MAGAZINE SUBSCRIPTIONS   |   FREE BREAKING-NEWSLETTERS!   |   SYS-CON.TV   |   BLOG-N-PLAY!   |   WEBCAST   |   EDUCATION   |   RESEARCH

.NET Developer's Journal - .NETDJ   |   ColdFusion Developer's Journal - CFDJ   |   Eclipse Developer's Journal - EDJ   |   Enterprise Open Source Magazine - EOS
Open Web Developer's Journal - OPENWEB   |   iPhone Developer's Journal - iPHONE   |   Virtualization - Virtualization   |   Java Developer's Journal - JDJ   |   Linux.SYS-CON.com
PowerBuilder Developer's Journal - PBDJ   |   SEO / SEM Journal - SJ   |   SOAWorld Magazine - SOAWM   |   IT Solutions Guide - ITSG   |   Symbian Developer's Journal - SDJ
WebLogic Developer's Journal - WLDJ   |   WebSphere Journal - WJ   |   Wireless Business & Technology - WBT   |   XML-Journal - XMLJ   |   Internet Video - iTV
Flex Developer's Journal - Flex   |   AJAXWorld Magazine - AWM   |   Silverlight Developer's Journal - SLDJ   |   PHP.SYS-CON.com   |   Web 2.0 Journal - WEB2
Apache   |   CMS   |   CRM   |   HP   |   Oracle Journal   |   Perl   |   Python   |   Red Hat   |   Ruby on Rails   |   SAP   |   SaaS

SYS-CON MEDIA:   ABOUT US   |   CONTACT US   |   COMPANY NEWS   |   CAREERS   |   SITE MAP
SYS-CON EVENTS:   |  AJAXWorld Conference & Expo  |  iPhone Developer Summit  |  Cloud Computing Conference & Expo  |  SOA World Conference & Expo  |  Virtualization Conference & Expo
INTERNATIONAL SITES:   India  |  U.K.  |  Canada  |  Germany  |  France  |  Australia  |  Italy  |  Spain  |  Netherlands  |  Brazil  |  Belgium
 Terms of Use & Our Privacy Statement     About Newsfeeds / Video Feeds
Copyright ©1994-2008 SYS-CON Publications, Inc. All Rights Reserved. All marks are trademarks of SYS-CON Media.
Reproduction in whole or in part in any form or medium without express written permission of SYS-CON Publications, Inc. is prohibited.
 
close this window