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Global Event Management Software Market, 2023 - Gamification of Events / Advancement in AR and VR / AI and Machine Learning in Event Management / IoT as A Facilitator in Event Management

DUBLIN, Sept. 13, 2018 /PRNewswire/ --

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The "Event Management Software Market by Component, Software (Event Registration and Ticketing Software, Event Planning Software, Event Marketing Software), Service, Deployment Type, Organization Size, End-User, and Region - Global Forecast to 2023" report has been added to's offering.

The researchers expect the global event management software market size to grow from USD 6.10 billion in 2018 to USD 10.57 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 11.6% during the forecast period.

The increasing demand to capture actionable business insights from events and the growing adoption of social media platforms for event marketing are expected to fuel the growth of the market.

The report segments the event management software market by component (software and services), deployment type, organization size, end-user, and region. The services segment is expected to grow at a higher rate, as event management services help event organizers in catering to the needs of end-users. In the services segment, the managed services segment is expected to grow at a higher CAGR during the forecast period.

The cloud deployment type is expected to grow at a higher CAGR during the forecast period, due to various benefits, such as cost-efficiency, scalability, high computing speed, and reduced expenditure on Information Technology (IT) infrastructure.

In the software segment, the analytics and reporting software segment is expected to grow at the highest CAGR during the forecast period, as it helps organizations identify and track the Key Performance Indicators (KPIs) of the overall management that is organizing the event. This software helps companies analyze their trends, changes, and variances in events, customer interests, ratings, pricing, and the number of attendees.

This software also aggregates the data across various databases, including Customer Relationship Management (CRM), Enterprise Resource Planning (ERP), and data warehouse, which helps the organizations measure their business performance and market their events across the chain in real time. The analytics and reporting software helps event planners access and analyze both the demand and supply sides of the event and carefully plan the budget and forecast the participants for various events.

The global event management software market report provides region-specific analysis on 5 major regions: North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America. North America is estimated to be the largest revenue-generating region for the event management software and services providers in 2018.

The region is an early adopter of new and emerging technologies, which results in the significant growth of the market. APAC is expected to be the fastest-growing region in the market, due to the technological advancements and digital transformation initiatives taken by enterprises to automate the entire event management software life cycle.

However, integration issues may hinder the growth of event management software market.

Key Topics Covered:

1 Introduction

2 Research Methodology

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities in the Event Management Software Market
4.2 Market By Component
4.3 Market By Deployment Type
4.4 Market Top 3 End-Users and Regions

5 Market Overview and Industry Trends
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers Growing Demand Among Marketers for Event Automation Increased Demand to Capture Actionable Business Insights From Events Rapid Adoption of Social Media for Event Marketing
5.2.2 Restraints Integration Issues
5.2.3 Opportunities Gamification of Events Advancement in AR and VR AI and Machine Learning in Event Management IoT as A Facilitator in Event Management
5.2.4 Challenges Large Gap Between the Offerings of Organizers and the Needs of Attendees Lack of Awareness About the Event Management Software
5.3 Event Management Software: Use Cases
5.4 Innovation Spotlight
5.4.1 Augmented Reality and Virtual Reality
5.4.2 Artificial Intelligence
5.4.3 Smart Displays
5.4.4 Wearable Technology
5.4.5 Internet of Things
5.4.6 Radio Frequency Identification

6 Event Management Software Market, By Component
6.1 Introduction
6.2 Software
6.2.1 Event Planning Software
6.2.2 Venue Management Software
6.2.3 Event Registration and Ticketing Software
6.2.4 Event Marketing Software
6.2.5 Analytics and Reporting Software
6.2.6 Others
6.3 Services
6.3.1 Professional Services Deployment and Integration Consulting Support and Maintenance
6.3.2 Managed Services

7 Market By Deployment Type
7.1 Introduction
7.2 Cloud
7.3 On-Premises

8 Event Management Software Market, By Organization Size
8.1 Introduction
8.2 Small and Medium-Sized Enterprises
8.3 Large Enterprises

9 Market By End-User
9.1 Introduction
9.2 Corporate
9.3 Government
9.4 Third-Party Planners
9.5 Education
9.6 Others

10 Event Management Software Market, By Region

11 Competitive Landscape
11.1 Overview
11.2 Competitive Scenario
11.2.1 New Product Launches
11.2.2 Acquisitions
11.2.3 Partnerships
11.2.4 Business Expansions

12 Company Profiles
12.1 Active Network
12.2 Aventri
12.3 Cvent
12.4 Eventbrite
12.5 Xing Events
12.6 Arlo
12.7 Attendify
12.8 Bizzabo
12.9 Certain
12.10 Eventbank
12.11 Eventbooking
12.12 Eventgeek
12.13 Eventmobi
12.14 Eventpro
12.15 Eventuosity
12.16 Eventzilla
12.17 Gather Technologies
12.18 Hubb
12.19 Meeting Evolution
12.20 Regpack
12.21 Signupgenius
12.22 Social Tables
12.23 Ungerboeck Software
12.24 Whova
12.25 Key Innovators
12.25.1 Hubilo

For more information about this report, visit

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