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From the Wires
Star-Studded Charity "Mom-to-Be" Gifts Include Inspired Ideas, aden + anais & Mother's Intuition
Nicole Richie and Joel Madden's Richie-Madden Children's Foundation Launches With Over $150,000 in Gifts to Disadvantaged Moms-t

By: Marketwire .
Dec. 7, 2007 05:41 PM

LOS ANGELES, CA -- (MARKET WIRE) -- 12/07/07 -- Inspired Ideas, aden + anais and Mother's Intuition have joined Nicole Richie and Joel Madden in their fight to help disadvantaged children. Expecting their own baby in January, they are the latest Hollywood celebrities to "give back" to the community with the launch of the Richie-Madden Children's Foundation. Dedicated to helping children throughout the world, they premiered in true Hollywood fashion with a star-studded special baby shower for over 100 disadvantaged mothers-to-be. Even better, each mother received a free "moms-to-be" gift kit loaded with products chosen from the couple's own nursery. In all, over $150,000 was donated.

The products run the gamut of cribs, diapers, strollers and bottles. However, standouts in the charity gift bag included the BurpCatcher from Inspired Ideas, muslin swaddling blankets from aden + anais and Bella B Natural Bodycare products from Mother's Intuition.

BurpCatcher from Inspired Ideas: BurpCatcher is the only burp cloth with a special pocket that continually remains open to catch a baby's spit up. Parents and caretakers can now enjoy a much cleaner baby, and household. BurpCatcher's patent-pending design offers the protection and peace of mind that conventional burp cloths can't. No matter what position a baby is in, BurpCatcher's innovative pocket hangs open just the right way to catch the spit up every time, with no hardware, snaps or scratchy Velcro. www.burpcatcher.com

Muslin Swaddling Blankets from aden + anais: A common fabric for swaddling children in Australia, 100% soft and breathable muslin cotton is now available for U.S. parents through aden + anais's wildly popular wraps, hooded towels and washcloths. Their generous size (47 x 47") makes them suitable for both an infant and a toddler. They can be used as a light weight blanket, swaddling blanket, stroller cover, nursing cover, and burp cloth. Unique in the marketplace, aden + anais wraps provide plenty of warmth without overheating. www.adenandanais.com

Bella B Natural Bodycare products from Mother's Intuition: Bella B Natural Bodycare products are made with the highest quality of clinically proven ingredients, while maintaining clean and natural formations free of petroleum, mineral oils and parabens. It is a complete beauty solution from head to tummy to toes and has been specifically designed to meet the needs of prenatal and postnatal mothers, such as stretch marks and moisturizers, while maintaining the highest level of quality and ingredients. Bella B Natural Bodycare also offers very attractive price points for all budgets. www.bellabbodycare.com

For more information on the Richie-Madden Children's Foundation visit www.richiemaddenfoundation.com

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Published Dec. 7, 2007
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