|By PR Newswire||
|December 17, 2007 07:50 PM EST||
LOS ANGELES, Dec. 17 /PRNewswire/ -- Platinum Studios, Inc., an entertainment company that controls an independent library of comic book characters from all over the world, and Comflix Studios, Inc., a Los Angeles and New York based multi-media company, announced today the creation of "Splastk," the first web syndicated on-demand video network featuring free comic book-inspired animated content powered by the Splastk player and anchored by http://www.splastk.com/.
"Adding a dynamic element to the static print comic is the specialty of Comflix Studios," said Platinum Studios President, Brian Altounian. "This partnership not only gives Platinum and Comflix an innovative vehicle to deliver great comics, it also benefits affiliate websites by supplying targeted premium content, enhancing overall user experience, while generating ad revenue."
The customized Java-based player, compatible with any web browser, will host original material as well as aggregate content from multiple sources to deliver video simultaneously to a growing network of pop culture sites. Splastk animated videos are free to site users and are sponsored by brief, pre-roll targeted advertisements that help affiliate sites monetize their traffic. Companies advertising on the Splastk network will gain direct access to a targeted, desirable, and elusive audience without having to purchase multiple inventory on a diverse group of niche well-trafficed sites.
Advertisements and creative content will be seen by the coveted pop-culture core 18-34 male demographic. The network is currently anchored by a number of sites centered around the web-comics community including http://www.drunkduck.com/, http://www.comflix.net/., http://www.comics2film.com/, http://www.topwebcomics.com/, http://www.keentoons.com/, and http://www.smackjeeves.com/. The partnership of site affiliates uniquely positions the Splastk Network as the innovator and leader in advertiser-supported comic book driven programming for the web. Splastk delivers the difficult to reach male 18-34 "early adopters", an audience with interests uniquely focused on technology, gaming, electronics, movies, music and automobiles. The wide range of titles and themes in the Platinum Studios Comics library, coupled with the production capabilities of Comflix, provides brand marketers with unlimited brand integration opportunities that will further the effectiveness of the advertising partners' message.
"With traffic currently at six million uniques and over 100 million page views per month, the Splastk network clearly has a big targeted reach," adds Comflix Studios CEO, Scott Schneider. "Between the two considerable libraries of Platinum and Comflix Studios, website viewers are getting highly entertaining and engaging content."
"Hollywood has made the San Diego Comic-Con International into one of the biggest pop culture events of the year," said Altounian. "Film studios, game developers, and advertisers are keenly aware of the influence this audience has in the success of their products."
Current available video titles on the Splastk player include Dracula vs. King Arthur and The Last Sin of Mark Grimm from Comflix Studios, as well as Dylan Dog and Sidekicks from Platinum Studios. Upcoming planned productions include adaptations of Platinum's Hero By Night series and Cowboys & Aliens.
About Comflix Studios
Comflix Studios is a company with the technical, creative and production capabilities to create a new generation of comic book based entertainment for online distribution and portable video devices. Comflix's objective is to combine proprietary technology and world-class creative talent to transform print comic books into mini-epic entertainment experiences. Special effects and Hollywood production values are incorporated in to the Comflix process to expand the print comic book in to a new exciting entertainment experience for the emerging digital marketplace.
About Platinum Studios
Platinum Studios, an entertainment company that controls an independent library of comic book characters from all over the world, which it adapts, produces and licenses for all forms of media including print, film, online, mobile / wireless, gaming, and merchandising. Platinum Studios' library contains more than 3,800 characters spanning a full range of genres and styles, and also includes properties such as http://www.drunkduck.com/, the industry's preeminent Web comics community. Working with leading companies in the entertainment and new media sectors, Platinum is a recognized leader in the creation of new content across all media platforms. Platinum Studios -- Comics Fueling Media EVERYWHERE!
Platinum Studios Safe Harbor Statement
Matters discussed in this press release contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words "anticipate," "believe," "estimate," "may," "intend," "expect" and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of Platinum Studios and are subject to a number of risks and uncertainties. These include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting Platinum Studios and its operations, markets, product, and distributor performance, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by Platinum Studios.Platinum Studios, Inc.
CONTACT: Nick Alan Jones of Platinum Studios, Inc., +1-310-807-8100,