EMC announced it will offer the broadest technology support for VMware Site Recovery Manager (SRM), a new product in the VMware Virtual Infrastructure 3 (VI3) portfolio that automates and accelerates the recovery of virtual machines in the event of a disaster in a VMware VI3 environment. This product, when deployed in conjunction with EMC’s portfolio of replication software, will enable customers to bring their virtualized servers and mission critical information online at a secondary site.

After thorough testing and qualification, new storage replication adapters for EMC’s replication software, including EMC SRDF (Symmetrix Remote Data Facility), EMC Celerra Replicator, EMC MirrorView and EMC RecoverPoint, will be integrated with Site Recovery Manager to ensure rapid, reliable, manageable and affordable data recovery in VMware environments.

EMC replication solutions that protect physical and virtual storage assets are the most deployed around the world and have a proven track record of protecting, replicating and ensuring the availability of business-critical data and applications. An added benefit is the ability to automate and test EMC and VMware disaster recovery capabilities to ensure proper automated fail-over of their infrastructure. The technology integration and testing completed to ensure that EMC replication software is interoperable with Site Recovery Manager is part of EMC’s ongoing commitment to offer complete support for VMware environments and add greater value to mutual customers. EMC was both a development and beta partner with VMware for Site Recovery Manager.

With EMC integration support for Site Recovery Manager, companies and organizations of all sizes can leverage their existing EMC information infrastructure investments to enable simplified automated failover and recovery capabilities for their VMware infrastructure. Whether it is large data centers using SRDF to replicate between sites, mid-size environments being replicated via IP (internet protocol) using Celerra Replicator or MirrorView or the need for network-based array-independent replication via RecoverPoint, EMC offers the widest range of business continuity solutions in the industry.

“Virtualization has become a critical element in the data center and disaster recovery is always top of mind amongst customers deploying virtual environments,” said EMC’s Frank Hauck, Executive Vice President, Global Marketing and Customer Satisfaction. “Tight integration with VMware Site Recovery Managers enables EMC replication solutions to provide more value in VMware deployments. Customers of all sizes with both EMC and non-EMC networked storage will be able to leverage EMC’s decades of experience in business continuity with the new EMC replication adapters to enjoy the benefits of Site Recovery Manager’s server and array fail-over process.”

Brian Baker, Vice President, Sales at Hosted Solutions, a leading provider of high quality Data Center and Managed Hosting services that maintain and protect customers’ mission-critical IT systems and applications and a beta tester for VMware Site Recovery Manager, said, “Broad support of VMware Site Recovery Manager illustrates EMC’s commitment to enabling customers like Hosted Solutions to easily take advantage of new technology while protecting existing investments in our EMC technology. Having the choice to use EMC’s industry-leading replication products with VMWare Site Recovery Manager for a virtual disaster recovery plan is very compelling. The integration between EMC RecoverPoint and VMware Site Recovery Manager enabled us to successfully conduct non-disruptive tests of our failover plans both onsite and remotely.”

Customers will benefit from continued investment protection for existing infrastructure with heterogeneous support for Site Recovery Manager to implement a robust solution that ensures data integrity of their VMware virtual environments. Organizations with non-EMC network storage systems can take advantage of the RecoverPoint storage adapter, which is the only heterogeneous replication product with Site Recovery Management integration.

New EMC consulting and implementation services around VMware Site Recovery Manager will be available as part of the product release. EMC will also provide best practices with documented reference architectures, installation and optimization guides, and proven EMC product interoperability with other vendors’ products through EMC E-Lab testing and VMware certification.

The storage adapters will be available from VMware for free to customers with a Site Recovery Manager license when the product is generally available.

For more information on EMC contact Alison Parker, Alison@outcastpr.com at OutCast Communications.