Christie, a leader in digital cinema projection, is pleased to introduce
its Brilliant3D technology that enables 3D content to be projected in
full 2K resolution for digital cinema projectors utilizing 1.2”
DMD chips from Texas Instruments. A first for the industry, this new
technology will be available exclusively on all Christie digital cinema
projectors and will be launched at ShowEast beginning October 13th
in Orlando, FL. Following the successful demonstrations with RealD at
IBC in Amsterdam last month, Christie’s new
technology provides 33% more brightness for 3D content and uses only a
single lens system.
“We’re very excited
about this technological development from Christie. This advancement
combined with our RealD XL system enhances the 3D experience
tremendously. Together, we can fill screens up to 75ft in width with
true triple-flash capable technology, making 3D films even brighter and
clearer,” noted Joseph Peixoto, president of
worldwide cinema, RealD.
Craig Sholder, vice-president of Christie’s
Entertainment Solutions stated, “With more
than 15 new movies slated for 3D release over the next 18 months,
Christie’s new Brilliant3D will enable
exhibitors to project 3D movies onto the largest screens—while
reducing both lamp and electricity expenses. Christie engineers
initiated development of this technology so that audiences would have
the most compelling 3D experience.”
Christie Brilliant3D will be available on the world’s
brightest 2K DLP Cinema®
projectors, the Christie CP2000-SB and Christie CP2000-XB, as well as on
the Christie CP2000-ZX. Christie’s CP2000-M
digital cinema projector, based on the .98”
DMD chip, will also feature Christie Brilliant3D technology. With this
new technology, Christie now offers 3D in full 2K resolution at
brightness levels not previously seen before in theatres.
Sholder added, “We’ve
enabled our full suite of digital cinema projectors with Christie
technology. And, our flagship Christie CP2000-SB will offer double the
brightness for 3D projection than any other competitive product on the
market. We’re thrilled to offer a much more
viable solution to the industry for projecting 3D movies on medium and
large screens. Christie remains at the forefront of the digital cinema
revolution with 3D solutions for every exhibitor on any size screen.”
In addition, Christie is also announcing a new suite of variable prime
zoom lenses that enable a convenient and cost-effective, single lens
solution for 2D and 3D content regardless of format, keeping operating
costs down. These lenses and new projector solutions will be available
for the release of the 3D blockbusters scheduled for the upcoming
holiday season.
ShowEast attendees will see Christie’s
Brilliant3D technology in action on the Christie CP2000-XB showing
select scenes from Lionsgate’s, “My
Bloody Valentine”, and Disney’s
“Bolt” 3D trailer
on the Christie CP2000-ZX displayed at their booth # 1100.
About Christie
Christie Digital Systems USA, Inc., a wholly owned subsidiary of USHIO,
Inc., Japan, (JP:6925), is a leader in visual solutions for world-class
organizations, offering diverse applications for business,
entertainment, and industry. A leading innovator in film projection
since 1929 and a pioneer in digital projection systems since 1979,
Christie has an established reputation as a total service provider and
the world's single source manufacturer of a variety of display
technologies and solutions. With the acquisition of Vista Controls
Systems, Corp., Christie offers the most complete and advanced solutions
for cinema, live venues, control rooms, business presentations, training
facilities, 3D and Virtual Reality, simulation and education as well as
industrial and government environments. For more information, visit www.christiedigital.com
DLP Cinema® is a registered trademark of
Texas Instruments.
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