PALO ALTO, CA -- (MARKET WIRE) -- 10/01/07 -- LiveOps, Inc. and ListenUP Espanol today announced a partnership to offer the highest quality Spanish-speaking teleservices solution. Through the partnership, ListenUP Espanol will leverage LiveOps' leading Software as a Service (SaaS) platform to route calls and manage its Mexico-based call centers. In turn, ListenUP will provide LiveOps with high quality sales agents who can provide Spanish speakers with service in their native language.

LiveOps is the leading distributed contact center in the country with tens of thousands of agents taking calls, using the company's SaaS platform. It is the leading contact center for the direct response industry largely due to Results Based Routing, which always routes calls to the best performing agents. ListenUP Espanol is the leading Spanish speaking call center for the direct response industry.

"The Hispanic community will continue to have a significant impact on the U.S. economy as well as its culture. Serving these customers is a vital part of a total solution," says Mercedes Ellison, SVP of alliances and channels for LiveOps. "We're thrilled to be partnering with ListenUP Espanol, a call center known for having the very best Spanish-speaking sales agents in the DR industry. Their agents combined with our SaaS platform is a stellar call center solution for companies catering to the Hispanic consumer base and further extends our solution to meet all of our customers' needs."

"We're extremely pleased to be teaming up with LiveOps. ListenUP Espanol has always been focused on offering the best quality Spanish-speaking sales agents. Implementing LiveOps technology will simply make us better. Results Based Routing, call monitoring and reporting as well as superior workforce management systems are unmatched at promoting and ensuring agent performance," notes ListenUP Espanol CEO Tony Ricciardi. "The robust LiveOps platform gives us a competitive advantage and lets us serve our customers even better than we could do in the past."

About LiveOps, Inc.

LiveOps, Inc., the leader in distributed call center technology and services, enables businesses to deliver a high performance call center and high quality customer contact in the most cost-effective means possible. Its hosted call center platform instantly provides an enterprise-scale distributed call center infrastructure, while its network of 16,000 experienced agents can quickly represent companies in an effective and professional manner. LiveOps' solutions allow for greater flexibility, quality, scalability, control and cost savings than traditional contact centers and contact center technology providers. LiveOps is headquartered in Palo Alto, California. www.liveops.com

About ListenUP Espanol

ListenUP Espanol is set within the heart of Hermosillo, Mexico -- Capital City of the State of Sonora. Centrally located 2000 km from Mexico City, it is the ideal spot for a multi-dimensional and culturally sophisticated call center. With over 200 agents, 200 seats, and growing...our agents represent Spanish speakers rather than simply being bilingual. They do more than just answer the phone. With over 50 years in the DRTV business, our Soft Offer Specialists(TM) can deliver the results you need to turn your campaign into a winner! ListenUP Espanol offers the very best in high quality Spanish telemarketing, through its Soft Offer Certification(TM) and proprietary training program. These high caliber sales agents integrate the understanding of customer needs and expectations, along with the ability to present benefits, establish needs, handle objections, and close orders.

Contact:
Elizabeth Gordon
415-595-5538
elizabeth@egordonpr.com